This infectious track has accumulated over 19 million views and 2 million likes on a festival performance post in Rwanda. Its streaming numbers have skyrocketed to 6.7 million worldwide, catching the attention of music lovers globally. 

Tyla's rise to stardom can be attributed to her unique music style, vibrant personality, and innovative approach to pop and R&B.

TikTok and IG Success:

The TikTok dance trend associated with "Water" has led to the creation of over 140,000 unique dance videos and garnered a staggering 41 million views under the hashtag #TylaWater. This digital craze has propelled Tyla's popularity and boosted her presence on viral charts and Spotify playlists around the world. 

The song has even managed to break into the top 10 viral TikTok chart in the UK, a noteworthy achievement for any artist.

Recognition and Support:

Tyla's talent has not gone unnoticed by influential platforms and blogs. Popular blogs like Chop Daily and Hollywood Unlocked have given recognition to "Water," further amplifying its reach and ensuring widespread acclaim. The song's ability to captivate audiences with its catchy beats and irresistible dance moves has solidified Tyla's position as a rising star in the music industry.

The Journey of Tyla:

Hailing from Johannesburg, Tyla's musical journey has been one of perseverance and determination. Despite familial concerns about the uncertainty of pursuing a career in the arts, Tyla refused to abandon her passion. She drew inspiration from icons like Rihanna, who had put Barbados on the map, and aspired to become an artist who could open doors for African musicians.

Breakthrough and Artistic Growth:

Tyla's breakthrough came with her debut single "Getting Late" featuring Kooldrink, which showcased her unique blend of pop, R&B, and South African amapiano influences. Subsequent releases like "Overdue" and "Been Thinking" further demonstrated her growth as an artist, with the latter being an emotionally charged reflection of her personal experiences. Tyla's ability to connect with her audience on a deep level highlights her storytelling skills and ability to create music that resonates.

Future Prospects:

Looking towards the future, Tyla is set to expand her fan base and maximize her global reach. With the support of her label, Epic Records, through a joint venture with Fax Records, and the guidance of co-managers We Make Music and Africa Creative Agency, Tyla is poised for international success. She plans to continue crafting her debut studio album while performing live shows to connect with audiences worldwide. 

Tyla's dream is to perform in front of thousands of people outside Africa and solidify her position as a prominent South African artist.

Tyla's song "Water" has become a global sensation, thanks to its catchy beats and the viral dance challenge it inspired. With millions of views, likes, and streams, Tyla's music has captured the attention of music lovers worldwide. By staying true to her unique style and personal story, Tyla is on the path to becoming an international music sensation. 

With a promising future ahead, she aims to inspire others and showcase the talents of South African musicians on a global stage.