Popular socialite and comedian, Madam Boss, has been appointed as the brand ambassador for Kambucha drinks, as confirmed by her recent social media posts where she revealed signing the contract with the owner of the company, Mr. Willard Chinguwa of Fresh Kambucha Zimbabwe.
Fresh Kambucha Zimbabwe, headquartered in Harare, has been making waves with its signature non-alcoholic Kambucha beverage. However, the company has now made a surprising leap by introducing Kambucha Lite, the first alcoholic version of their well-loved classic, boasting a notable 6.57% alcohol content.
This bold step follows the company's earlier successful launch of new products such as the Manyuchi Power and Kambucha Lemon flavored drinks, in addition to the original signature Kambucha flavor that has garnered significant popularity since its debut late last year.
In response to some misconceptions about the alcohol content of traditional Kambucha, and in light of incidents where employees in Masvingo were reportedly reporting for duty under the influence of Kambucha, Kambucha Zimbabwe has introduced Kambucha Lite.
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| Madam Boss Becomes Brand Ambassador for Kambucha as Company Launches New Alcoholic Beverage |
This new product, with its considerably higher alcohol content, is aimed at providing a distinct alcoholic alternative and addressing any confusion between the non-alcoholic and alcoholic versions of the drink.
As the company continues to expand its product range, Kambucha Lite is expected to be a game-changer in the market, appealing to a new segment of consumers while maintaining the high quality and unique taste that Kambucha Zimbabwe is known for.
With this innovative addition, Kambucha Zimbabwe is poised to remain at the forefront of the ever-evolving world of beverages, with Madam Boss as their proud brand ambassador, adding a touch of celebrity glamour to the exciting new development.
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